# Quiz-hook (honesty as the hook) — `a=check`

[← All ads](README.md) · [Open the matching landing page](../web/index.html?a=check)

## Primary text

We built a toothpaste quiz that sometimes tells you not to buy our toothpaste.

Twelve questions, sixty seconds: your acid habits, your surface signs, one test you do with your tongue. If it finds anything a paste shouldn't touch, it says "dentist, not us" — out loud, first thing. If your routine's already solid, it says that too, and emails you a free habits sheet instead of a pitch.

And if it turns out you're exactly who we made this for, you'll get a result page built from your own answers — not a script.

Free either way.

**Headlines:** The quiz that says "don't buy" · 60 seconds, honest answer · Not everyone's a customer

**Description:** 12 questions. 4 results. Only 2 of them sell.

**CTA:** [Take the quiz](../web/index.html?a=check)

**Destination:** [`../web/index.html?a=check`](../web/index.html?a=check)

**Creative:** Plain text card, quiz UI screenshot showing the actual "See a dentist first" result screen. Showing the anti-sale result IS the creative.

**Notes:** Strongest trust angle; likely best cost-per-completion with sceptical audiences. Also the natural angle for retargeting quiz-abandoners.
